Model Meals has been around since 2015. Danika Bryhsa founded Model Meals with her friend Camille May.
34-year-old Danoka Byrhsa had $39 to her name and a sizable 13k in debt. She worked as a plus-size model for a company in her day job. The company put her in fancy hotels, yet she couldn’t afford $100 when an emergency came.
Her love for healthy cooking, plus a passion for independence, helped her conceptualize Model Meals, where she worked hard to deliver protein-rich meals to local clients.
Model Meals has a tiny footprint, delivering in Southern California, San Diego, and Santa Barbara.
It took years of hard-work promoting Model Meals while working as a model, a coach, and doing brand partnerships. Only after years of struggle was she able to get enough to pay her bills with income from Model Meals.
In July 2021, a private company acquired Model Meals. The entrepreneur in Dana is still alive and has started another company called Self.
On to Model Meals. Model Meals is a service that uses organic produce for its meals. It has Paleo options and is gluten-free, dairy-free, and more.
The whole idea of Model Meals is to provide meals that are Whole30 compliant. The Whole30 program promotes healthy eating for weight loss backed by a massive focus on a Paleo-based diet that excludes dairy, gluten, sugars, and grains from your diet.
The Whole30 program is part of the regular lifestyle for many people.
Model Meal’s unique selling proposition is offering Whole30 program-compliant meals. For the uninitiated, it’s a weight loss program that focuses on the Paleo diet.